DPAA

Welcome to DPAA

Digital Place-based networks engage consumers when they are in an active mode, establishing meaningful connections in content that is relevant to them at the time they encounter it. For more about what DPb is watch the short video clip to the right. Then browse this site and DPAA's InfoCenter to get access, insights and resources to one of the fastest growing media sectors, digital place-based media.

The Digital Place-based Advertising Association (DPAA) is a not for profit trade organization that exists to drive consistent growth for the industry through collaboration among advertisers, agencies, place-based digital and video advertising networks and their suppliers.

The DPAA is the only trade organization dedicated to making it easier for marketers and agencies to plan, buy and evaluate the effectiveness of digital place-based advertising networks.

NEWS / PRESS

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PREDOMINANT DIGITAL SIGNAGE NETWORK IN VETERINARIAN OFFICES USES BROADSIGN’S CLOUD-BASED PLATFORM TO POWER ITS GROWING NUMBER OF SCREENS. ...
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Zoom Media & Marketing, the largest fitness digital media company in the United States, recently collaborated with Nielsen to better understand the Path to Purchase habits of ...
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The Washington NBC-owned station’s new feature with Taxi TV delivers passengers news, weather and entertainment updates as well as an interactive ticker. ...

EVENTS

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The DPAA's 7th Annual DPAA Summit - Video Everywhere will be held at the Crowne Plaza New York ...

Ad Nation

7UP announces a series of unique li...

7UP announces a series of unique live experiences at several top electronic dance music festivals this summer, including Electric Daisy Carnival (EDC) New York, May 24-25 and EDC Las Vegas, June 20-22 (Business Wire)

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Exclusive Member Benefit

The DPAA's online planning tool InfoCenter helps you find all the critical information you need to know about digital place-based advertising networks. From venue types to demographics, ad formats, proof of performance and much more.

Go to DPAA's InfoCenter

Our Members
Zoom Media
enVu
Outcast
PlayNetwork
Life Time Fitness
Gloss Media
Elevate DIGITAL
VeriFone Media
ONTrack
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