Arch Global Advisors Joins Digital Place Based Advertising Association
NEW YORK, June 28, 2017 – The Digital Place Based Advertising Association (DPAA) announced today that Arch Global Advisors has joined the organization. Arch Global, based in Long Island City, NY, is a financial planning firm for individuals, families and businesses.
"Arch Global offers a broad range of asset management solutions that could be beneficial to our members," said Barry Frey, President & CEO of DPAA. "We look forward to making introductions on their behalf."
Sheraz Iftikhar, Managing Partner, Arch Global Advisors, said, "We see the digital out-of-home industry as a vibrant and growing sector of the media business and are eager to learn more about it and the companies that are leading the way."
The DPAA is a global digital out-of-home marketing association that has created a strong community environment in which members drive and promote their digital capabilities.
The DPAA is a business accelerator and concierge/consultant for members, who enjoy numerous benefits. These include admission to quarterly "mini summit" meetings with ad industry and DPB/DOOH leaders; access to an extensive database of research, best practices and case studies; tools for planning, training and forecasting; social media amplification; publication discounts; an opportunity to participate in media partnerships; insights on software and hardware solutions; further integration into the advertising ecosystem as part of the video everywhere conversation and marketing campaign; and more.
About Arch Global Advisors (www.archga.com)
Arch Global Advisors is a financial planning firm for individuals, families and businesses.
With more than 50 years of combined wealth management experience, Arch Global's team of financial professionals helps clients achieve their goals by listening to their needs and making the most of their financial assets. The firm's holistic approach enables it to understand all the ways in which financial decisions can affect one another. From there, Arch Global leverages a proprietary asset management program to construct custom portfolios that balance risk management and cost control. Arch Global partners with top CPAs and estate planning attorneys to deliver seamlessly integrated financial services. The result: solution-based strategies and premium services designed to meet the long-term financial goals of clients.
About DPAA (www.videoeverywhere.com)
Founded in 2006, the Digital Place Based Advertising Association (DPAA) is a global digital out-of-home marketing association that has created a strong community environment in which members drive and promote their digital capabilities. The DPAA is a business accelerator that fosters collaboration between agencies and the DPB/DOOH community, providing industry-wide research and best practices in areas such as mobile integration and programmatic; and promotes the effectiveness of DPB/DOOH advertising.
The DPAA's annual Video Everywhere Summit brings together nearly 800 delegates representing brands, agencies, digital out of home and place based networks, ad tech, mobile and location data companies, research firms and others for a full day of presentations, panels, case studies, networking events and experiential exhibits. The Summit is the only event dedicated to multi-screen viewing and video neutral planning. The 2017 Video Everywhere Summit will be held in New York on November 1.
The DPAA is a Video Everywhere AssociationTM.
Barry Frey on Twitter: @barryfrey
Braff Communications LLC