Case Studies/Advertising Effectiveness Research
These case studies are from marketers and digital place-based networks showcasing the success of various advertising campaigns.
Digital Place-based Media gives marketers a platform to create a media and marketing program where they can have an emotional connection with their target audience.
The 2007 SeeSaw Networks custom study called ‘Engaging People with Digital Out-of-Home Media’ is national online study designed and executed by OTX Research that measures awareness, attention, and attitudes of consumers to digital place-based media. Available here