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RECENT ARTICLES 

 

DPAA Elects Ayuda[x]’s Andreas Soupliotis to Board of Directors

Talking Programmatic Standards with Captivate’s Neil Shapiro

2017 #VideoEverywhereSummit Speaker Lineup

 

https://www.mediapost.com/publications/article/298875/programmatic-standards-announced-for-digital-out-o.html

"Digital Out-Of-Home Group Bows Programmatic Standards"

https://www.mediapost.com/publications/article/298875/programmatic-standards-announced-for-digital-out-o.html

 

Digital Out-Of-Home Media Courts Exchanges With DPAA Programmatic Standards

 

 

http://www.mediapost.com/publications/article/297265/mrc-issues-digital-ohh-standards-step-toward-unif.html

 

 

"MRC Issues Digital OOH Standards: Step Toward Unifying Digital, Analog"

 

"Media Rating Council Publishes Standards for Measurement of Digital Place Based Audiences"

 

"4 Things To Know As Out-Of-Home Goes Programmatic"

 

"Survey Identifies Mobile, Programmatic Growth Opportunities for Out-Of-Home"

 

"DPAA's Eight Annual Survey of Media Planners Identifies Mobile and Programmatic as Key Opportunities for DPB/DOOH Revenue Growth"

 

"Media Planners Expect to Continue or Grow Spend in DOOH and Digital Place Based Advertising"

 

"DOOH Companies Positioned to Lead 'Smart Cities' Initiatives"

 

"The 4th Annual @DPAAorg Curated #CES2017 Experience"

 

" 'Our Medium Is All About Action'--Gas Station TV CEO David Leider Discusses How The Company Helps Turn Drivers Into Buyers."

 

"Top Takeaways From The DPAA Video Everywhere Summit"

 

"DPAA's Barry Frey Makes Case For Digital Media"

 

"Gotlieb Salms ANA Report On Transparency"

 

"Video May Be Everywhere, But It Will Take Center Stage At The DPAA This Week: A Conversation With Barry Frey"

 

"GOP Pollster Roasts Both Presidential Candidates At Dinner"

 

"GroupM's Gotlieb to Government: 'Let AT&T-Time Warner Happen'"

 

"Top GOP Pollster To Unveil Best Campaign Ads At Annual Summit"

 

"Ad Honcho: AT&T Can Break Google and Facebook's Duopoly"

 

"DPAA Q&A with Rahul Telang of Carnegie Mellon University"

 

"DPAA Member Profile:  Mobile and DOOH Ad Platform Vistar Media"

 

"Seneca Joins Digital Place Based Advertising Association"

 

"DPAA Q&A with John Costello of Dunkin' Brands"

 

"Magnetic 3D Joins Digital Place Based Advertising Association"

 

"Promovu Joins Digital Place Based Advertising Association"

 

"What Media Planners Can Do About Dramatically Shifting Video Viewing Habits"

 

"DPAA Q&A with Heather Dumford of ConAgra Foods"

 

"Ad Industry Leaders to Speak at 2016 Video Everywhere Summit"