Welcome to DPAA
The Digital Place Based Advertising Association (DPAA) is a not for profit trade organization that exists to drive consistent growth for the industry through collaboration among advertisers, agencies, place based digital and video advertising networks and their suppliers.
The DPAA is the only trade organization dedicated to making it easier for marketers and agencies to plan, buy and evaluate the effectiveness of digital place based advertising networks.
NEWS / PRESS
Lay's announces that their new Kettle Cooked Wasabi Ginger chips beat three other potential flavors in their "Do Us A Flavor" contest held over the past three months. As a result, Kettled Cooked Wasabi Ginger will become a permanent flavor for the potato chip brand. (PR Newswire)