Digital Place Based Audience Research


Audience research for digital place based networks is conducted on a custom basis. Research companies that have conducted audience research for DPB networks include:

  • Edison Research
  • GfK Custom
  • Nielsen On Location

This list of research companies is illustrative, not exhaustive.

  

Nielsen Video Place Based Report

The Nielsen Video Place-based Report is a quarterly syndicated report that compiles audience estimates, by demographics, from custom audience research completed by Nielsen for DPB networks into a single report.

 




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