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DPAA News & Press Releases

DPAA Welcomes Ocean Outdoor As Newest European Member
Groundbreaking Organization Continues to Deliver on the Promise of Digital Out of Home Everything


NEW YORK, September 6, 2017 – DPAA, the leading global organization for everything digital out of home, announced today that Ocean Outdoor, one of the UK's leading digital out of home (DOOH) companies, has joined their growing roster of Europe-based

Customer Experience Upgrades Headed to Philadelphia’s Suburban Station
Free gigabit speed Wi-Fi, interactive wayfinding and device charging coming through innovation partnership between SEPTA and Intersection
PHILADELPHIA — Enhancing the journey for Philadelphians, commuters and visitors in one of the busiest transit hubs in the city, the Southeastern Pennsylvania Transportation Authority (SEPTA) and Intersection are teaming up to deliver new digital services — Wi-Fi, interactive information kiosks and device charging — to customers in

The Gores Group Acquires AMI Entertainment
Los Angeles, CA – July 27, 2017: The Gores Group (“Gores”), a global investment firm, announced today that it has completed the acquisition of AMI Entertainment (“AMI”). Originally founded in 1909 as the National Automatic Music Co., AMI has been part of the bar and restaurant entertainment industry for more than a century. Today, AMI

Digital Place Based Advertising Association Welcomes New Member Topgolf
NEW YORK, August 15 2017 – The Digital Place Based Advertising Association (DPAA) announced today that global sports entertainment leader Topgolf® has joined the organization.



Through the premium experience of play, food and music, Topgolf is inspiring people of all ages and skill levels – even non-golfers – to come together for

Vistar Media Launches Support for VAST in Out-of-Home
July 25, 2017 - New York, NY - Vistar Media, a geospatial technology company bridging the space between advertising ecosystems and consumer movement patterns, today launched support for Video Ad Serving Template (VAST) creative for media owners. This allows media owners to accept the standard digital creative format from the online world, opening

HAEM ROY JOINS ROUGE MEDIA GROUP AS MARKETING MANAGER (NORTH AMERICA)
Rouge Media Group has recently appointed Haem Roy as Marketing Manager. Rouge Media, a leader in location based out-of-home advertising has already made a wide impact in both the Canadian and USA market. As the company continues its expansion, marketing will play a key role in further strengthening the brand

DPAA Unveils Preliminary Agenda for 2017 Video Everywhere Summit
Brand and Agency Execs to Discuss Topics Including: 'The New Agency Model;' 'Advertising, Technology & Politics: Where's the Line?;' 'Revitalizing a Heritage Brand;' 'The Power of Creativity,' and More
 T-Mobile USA's Peter DeLuca to Present Keynote
NEW YORK, July 20, 2017-- The Digital Place Based Advertising Association (DPAA) unveiled today its preliminary agenda for

ERIK BOTTEMA JOINS ROUGE MEDIA GROUP AS CHIEF REVENUE OFFICER (USA MARKET)
Lower attention spans, the introduction of ad blocks, the rise of mobile, and changes in the way consumers react to media has made it increasingly difficult for brands to reach them. Despite these challenges, Out-Of-Home Advertising has proven to be impactful and continues to see strong growth. On people’s

PatientPoint Boosts Digital Capabilities with Reflect Partnership
CINCINNATI and DALLAS– July 13, 2017 – PatientPoint®, the trusted leader in patient and physician engagement solutions, has selected Reflect as the content management and delivery partner for its rapidly growing point-of-care digital network. Reflect is the leading provider of digital signage solutions in North America, powering over 375,000 digital screens in more than

Mobile Programmatic Platform Ubimo Joins Digital Place Based Advertising Association
NEW YORK, July 10, 2017 – The Digital Place Based Advertising Association (DPAA) announced today that Ubimo, a leading location intelligence technology company, has joined the organization.



"Ubimo is helping brands connect with consumers by tapping into the potential of real-time, local data," said Barry Frey, President & CEO of DPAA. "Ubimo's