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Executive Channel Pty Ltd Converts Corporate Network to BroadSign International, LLC’s Digital Sig
Australia’s office media specialist, Executive Channel, has converted 800 displays in 250 locations across five cities to BroadSign International, LLC’s digital ... Read full article Twitter Facebook
ADSPACE NETWORKS INC. ADOPTS NIELSEN MEASURED MONTHLY TRAFFIC
Adspace Networks Inc., the largest digital place-based video network in the country, will now rely solely on Nielsen’s On Location data to track monthly traffic tr... Read full article Twitter Facebook
BRANDED CITIES LAUNCHES DYNAMIC DOOH ADWEEK COMPETITION
Branded Cities and Grand Visual have teamed up to create a dynamic DOOH campaign targeting creative agencies, media buying agencies and advertisers attending Adweek ... Read full article Twitter Facebook

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DPAA Press Releases
DPAA Press Release Archive


CLEAR CHANNEL AIRPORTS JOINS DIGITAL PLACE BASED ADVERTISING ASSOCIATION
The Digital Place Based Advertising Association (DPAA) announced today that Clear Channel Airports has signed on as the latest company to join the association. ... Read full article Twitter Facebook
New Analysis of Reported Nielsen Data Reveals Digital Place Based Networks Deliver More A18-49 Impre
A new analysis of reported Nielsen data, conducted by the Digital Place Based Advertising Association (DPAA), reveals that digital place based (DPB) networks deliver... Read full article Twitter Facebook
MediaPost's 6th Annual Digital Out of Home Awards to be Presented in Conjunction With Digital Place
MediaPost Award Program to Cap Off Full-Day Event; DPAA Announces Additional Speakers to Address Topics Including Programmatic, Cross-Media, Mobile Activation and Mo... Read full article Twitter Facebook

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Ad Nation

Lancome kicks off the fifth annual ...

Lancome kicks off the fifth annual Genifique Day initiative to benefit St. Jude Children's Research Hospital. Lancome will be raising funds for the cause through a social media campaign (PR Newswire)

GE introduces their Link connected ...

GE introduces their Link connected LED light, retail for $15 (CNET)

Marriott International launches a g...

Marriott International launches a global creative and content marketing studio, dedicated to story-driven film, TV, music and digital content (PR Newswire)

Aflac promotes Teresa L. White to P...

Aflac promotes Teresa L. White to President, Aflac U.S. (PR Newswire)

AOL and Publicis Group announce an ...

AOL and Publicis Group announce an expansion of their multi-faceted six-year relationship into programmatic video and linear TV. The move provides greater access to premium reserved and non-reserved video, through AOL Platforms (Business Wire)

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