DPAA
Summit 2014 PT 2

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Industry News
Industry News Archive


Digital Place Based Ad Revenue Exceeds $1 Billion and Growing: DSPulse’s Interview with Barry Frey
Barry Frey gave this exclusive interview to Nurlan Urazbaev, Editor-in-Chief of digitalsignagepulse.com ... Read full article Twitter Facebook
Astral Out-of-Home Chooses Ayuda Media Systems’ Splash™ Digital Signage Software
Astral OOH, one of Canada's leading out-of-home advertising operators, partners with Ayuda to power current and future digital growth ... Read full article Twitter Facebook
Health Media Network, SITO Launch Mobile Point-of-Care Ad Network
The lines between place-based media and mobile advertising are getting blurrier, as more companies forge cross-channel alliances. ... Read full article Twitter Facebook

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DPAA Press Releases
DPAA Press Release Archive


Digital Place Based Advertising Association Study Identifies Continuing Share Shift from Digital and
A new survey of agency media planners conducted by the Digital Place Based Advertising Association (DPAA) reveals a continuing shift of digital and online budgets in... Read full article Twitter Facebook
MyersBizNet Survey Identifies Audience Value, Quality of Network Sales Teams and Availability of Inn
A survey conducted among 250 advertiser and agency executives by MyersBizNet has identified audience value, quality of network sales teams and the availability of i... Read full article Twitter Facebook
CLEAR CHANNEL AIRPORTS JOINS DIGITAL PLACE BASED ADVERTISING ASSOCIATION
The Digital Place Based Advertising Association (DPAA) announced today that Clear Channel Airports has signed on as the latest company to join the association. ... Read full article Twitter Facebook

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Ad Nation

Delta announces it will be launchin...

Delta announces it will be launching direct service from Los Angeles to London-Heathrow on Oct. 26; in December, Delta will add service to Vancouver, Canada, operated by Delta Connection carrier Compass Airlines, in an effort to win over the Los Angeles' entertainment and production communities. London and Vancouver are important routes for the entertainment and film industries. (PR Newswire)

Hyundai Santa Fe and Santa Fe Sport...

Hyundai Santa Fe and Santa Fe Sport is offering more comfort and convenience in 2015, including refinements to the steering and suspension systems. The 2015 Santa Fe Sport starts at only $24,950, excluding $875 freight charge, and is arriving in dealerships now. (PR Newswire)

Pandora announces a new service, Ar...

Pandora announces a new service, Artist Marketing Platform, which offers a variety of listener data to everyone whose music is played on the Internet radio service. The platform will offer data about each song, as well as the number of fans who have created a station for each artist, plus geographic and demographic breakdowns of their listeners. (TechCrunch)

Netflix announces it will be unveil...

Netflix announces it will be unveiling a new, animated series, F is for Family, based on the comedy of Bill Burr. The series will be exclusive to all Netflix customers. (Business Wire)

Target announces it will be impleme...

Target announces it will be implementing free shipping for online sales during the upcoming holiday season. (MarketingDaily)

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