News

DPAA News & Press Releases

Adomni and Broadsign partner to enhance and simplify digital out-of-home advertising
Adomni advertisers can now easily access and purchase ads on marquee digital out-of-home (DOOH) screens globally via Broadsign Reach

LAS VEGAS – Adomni, an open online platform to find and buy DOOH advertising, and Broadsign, the leading DOOH marketing platform for media owners, are now working together to make buying, selling and


Leadership from Adomni, Bell Media and Vistar Media Voted onto DPAA Board of Directors



NEW YORK, January 17, 2019— DPAA, the leading global organization for everything digital out-of-home, announced today that three executives have been voted onto the organization's board of directors. Joining the board are Debbie Drutz, VP Sales, Astral, a division of Bell Media Inc.; Jonathan Gudai, CEO, Adomni; and


Boldsite Media Joins DPAA



Company’s first project is exclusive partnership to manage, sell interior and exterior media network at American Dream Meadowlands



NEW YORK, Jan. 16, 2019 – DPAA, the leading global organization for everything digital out-of-home, announced today that Boldsite Media has joined its membership ranks.



Based in New York City, Boldsite Media is the destination media company that creates boundless


Company works with rideshare drivers to install ad displays atop vehicles, adding to drive time profits







NEW YORK, Jan. 7, 2019 – DPAA, the leading global organization for everything digital out-of-home, announced today that Firefly has joined its membership ranks.



San Francisco-based Firefly connects brands, rideshare drivers and local city governments. The company operates a first-of-its-kind network of “situationally aware” digital


omniX labs Joins DPAA



Image recognition platform helps target consumers



NEW YORK, Dec. 20, 2018 – DPAA, the leading global organization for everything digital out-of-home, announced today that omniX labs, a machine learning-based image recognition platform that helps target consumers, has joined its membership ranks.



Barry Frey, DPAA President & CEO, said, "omniX labs is at the forefront of utilizing machine learning

The Movember Foundation and Quividi Run the First Facial-Hair Reactive DOOH Campaign

London, 23/11/2018 -The Movember Foundation, the leading charity changing the face of men’s health, and Quividi, the global leader in audience and content analytics for digital out-of-home (DOOH), have run the first DOOH campaign reacting to the facial hair of passers-by.



Bearded passers-by were greeted on screen with a specific

voodooh announces VIOOH partnership
London November 20, 2018: Digital out of home (OOH) company voodooh has announced on its two year anniversary they are an accredited technical partner for VIOOH, theopen, independent and global online OOH marketplace that launched in June 2018.

As an accredited technical partner, voodooh have delivered multiple successful campaigns and will continue to deliver dynamic content and intelligent

Enlighten, In-Store Digital Network for Cannabis Industry, Joins DPAA
NEW YORK, Nov. 19, 2018 – DPAA, the leading global organization for everything digital out-of-home, announced today that Enlighten, the first full scale enterprise solution in the cannabis space, has joined its membership ranks.



Enlighten’s in-store digital network is active in more than 650 cannabis businesses, including dispensaries, cultivators and producers, head shops,

UNIBAIL-RODAMCO-WESTFIELD AND QUIVIDI PARTNER WITH PANDORA AND ALDO TO PROVE THE IMPACT OF TARGETED DOOH ON ATTENTION TIME AND IN-STORE SALES



New York, NY (November 13th) –Unibail-Rodamco-Westfield’sBrand Ventures division and Quividi, the global leader in audience and content analytics for Digital Out Of Home and Visual Retail, conducted  a pilot campaign last month, proving that delivering targeted ads on the

Bloomberg expands presence in digital out-of-home market with TicToc service, which now offers news designed for DOOH networks
Sunday, November 11, 2018
TicToc, a global news network from Bloomberg, presents news to consumers on a variety of screen types. Jean Ellen Cowgill is General Manager of TicToc by Bloomberg and Head of Strategy and Business Development, Bloomberg Digital. She shared the company’s

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